Juventus

The Allianz Stadium, officially the Juventus Stadium, is the modern home of Juventus Football Club, located at Corso Gaetano Scirea 50 in the Continassa neighbourhood of Turin, Piedmont. The stadium holds 41,507 spectators and opened in September 2011, making it the first Italian top-flight club to own and operate their own purpose-built stadium in the modern era. Prior to this, Juventus had shared the Stadio Delle Alpi and, before that, the historic Stadio Comunale with city rivals Torino. The development of their own ground represented a turning point in Juventus's commercial ambition and financial model, and was partly funded by naming rights agreements, generating the Juventus Stadium and subsequently Allianz Stadium titles.

Juventus are Italy's most successful club, with 36 Serie A titles, 14 Coppa Italia triumphs, and 2 European Cup/Champions League victories in 1985 and 1996. The Allianz Stadium was inaugurated during the club's extraordinary run of nine consecutive Serie A titles from 2012 to 2020, a domestic dominance that established them as one of Europe's most dominant clubs of that era. The stadium hosted Champions League finals in 2015 and has been the venue for memorable European knockout matches. Legends including Alessandro Del Piero, who made his final Juventus appearance at the old Delle Alpi, passed the baton to a new generation of stars including Gianluigi Buffon, Giorgio Chiellini, Claudio Marchisio, Paulo Dybala, and Cristiano Ronaldo, who played at the Allianz Stadium during his three-year spell from 2018 to 2021.

The stadium's design was innovative for Italian football - compact, steeply raked, and generating an intense atmosphere that the old shared stadiums could not replicate. The Curva Sud and Curva Nord are close to the pitch and packed with passionate Juventus ultras who create noise levels unusual for a modern all-seater venue. Juventus's ownership of the ground means all commercial revenues flow directly to the club, including a year-round museum, the J-Museum, and a club store. The adjacent Juventus Training Centre and the new JTC building make the Continassa neighbourhood a true football campus for one of Italy's great sporting institutions.